Senior Manager External Relations and Engagement

The Value Balancing Alliance (VBA) is an association of multinational companies, consulted by Deloitte, EY, KPMG and PwC, and supported by organizations such as the OECD, World Bank, the EU, and a widespread multi-stakeholder network with our headquarters in Frankfurt am Main.

Well-known companies such as Anglo American, BASF, BMW, Bosch, Deutsche Bank, DPDHL, Dräger, Holcim, Kering, L’Oréal, Michelin, Mitsubishi Chemical, Novartis, Otto, Porsche, POSCO, Sana Kliniken, SAP, Schaeffler, Shinhan Financial Group, SK, and ZF have come together to create a standardized way to measure and compare the value of contributions made by businesses to society, the economy and the environment – a metric that is currently neither reflected in a company's accounting systems, nor in existing ESG reporting methods.

Our aim is to make the world a better place by enabling corporate decision-makers to arrive at more conscious and sounder decisions for people and the environment by quantifying and valuing non-financial impacts, while leading their businesses competitively into the future. This means comprehensively rethinking the way we achieve and measure success.

The EU commissioned us to develop a Green Accounting Standard as part of the EU Green Deal and has nominated us to the Platform Sustainable Finance (PSF) for the EU Taxonomy – a first step towards anchoring our novel approach to impact valuation in the broader economy. Our pioneering work aims to establish a uniform, internationally recognised valuation methodology for calculating reliable sustainability metrics. This non-financial impact measurement and valuation (IMV) method would be integrated into corporate accounting systems, supplementing, and further developing existing ESG reporting methods. Companies confirm the relevance of our approach, as new members are joining our ever-growing Alliance every month.

 

To support this work, we are currently seeking to hire a

Senior Manager External Relations & Engagement

This position serves as the primary program manager for all External Relations and Engagement activities with a specific focus on Marketing & Communication. The Senior Manager External Relations & Engagement will play a pivotal role in helping to grow VBA’s brand presence and reputation to drive growth, which is to significantly enlarge VBA’s member base.

 

Key responsibilities

In this role, you will:

  • Plan, and implement VBA’s marketing and communications strategy to position the VBA within the relevantpublic, and build and maintain mutually beneficial relationships and impactful engagement with key internal and external stakeholders to champion VBA’s reputation.
  • Work closely with the various work streams to maintain a thorough understanding of the VBA dynamics and developments identifying the most important information to communicate.
  • Create content and ensure its relevance through monitoring key publications, media alerts, trends and Zeitgeist.
  • Develop, support, build and maintain relationships with journalists and members audiences.
  • Monitor trends and be up to date on related developments to ensure the timeliness of the content you produce. Success in this role will be determined by implementing effective communication strategies to drive customer growth and brand loyalty.

 

Further responsibilities

  • Develop and execute the VBA communications and marketing strategy
  • Develop and define communication and marketing performance indicators
  • Lead the team for communications and marketing, including external consultants and freelancers
  • Manage the Marketing & Communications budget and ensure program milestones related to marketing & communications are achieved on time and within budget
  • Act as key contact for stakeholders for press and media related requests
  • Create, develop, polish and maintain communication materials, respective templates and channels incl. website, social media, and events
  • Build an extended communications team with experts from member companies

 

This is an exciting opportunity for a natural relationship builder with the capability to engage and influence stakeholders, both internal and external, while driving standardization and consistency of the VBA methodology, across multiple complex projects. The ideal candidate will have high levels of autonomy, integrity and judgment and be comfortable supporting and driving complex cross functional projects involving multiple stakeholders. The successful candidate will be highly analytical and detail-oriented, exhibit interpersonal skills with the ability to work in a fast-paced, dynamic climate. The candidate excels at strategy and tactics, working collaboratively.

 

Preferred Qualifications

  • Minimum 5 years of experience in communications and marketing
  • Bachelor’s degree in Communications, Marketing, or related field, Master preferred
  • Exceptional written and oral communications skills in English and German a must

 

Job-related skills

  • Knowledge in social media strategies and communication best practices
  • Knowledge in developing budgets and managing print productions.
  • Experience in developing communications for print, Internet, marketing collateral, member materials, and other promotional materials.
  • Working knowledge of publication planning and development.
  • Thorough knowledge of various communications vehicles and the appropriate usage.
  • Proficient in MS Office, social media applications, CRM, and document management
  • Knowledge of and interest in sustainability and ESG and its implications for corporate reporting, business steering, finance, and accounting.
  • Graphic design skills a plus

 

Personality and soft skills

  • Creative, innovative, and detail-oriented
  • Networker
  • Proven track record of providing communications counsel to Sales and various levels of management.
  • Excellent communications, interpersonal, and teamwork skills.
  • Ability to maintain high productivity amid competing priorities and tight deadlines.
  • Ability to work independently and as a team member and manage and work with a diverse group of people.
  • Must be comfortable in an environment where variety and change are present.
  • Performance and operational management of a small team working across multiple programs and locations.
  • Inspiring, motivating and supporting staff so that they are thinking and acting at their best, delivering high quality work, working as an effective team and meeting organizational and individual objectives.

Portfolio of work samples required.
 

We want you to support our mission

As part of our international team, you can expect highly motivated colleagues, an interesting work environment and plenty of opportunities to learn new things as well as flexible working hours. If you want to help us make the world a better place, send us your application in English or German, stating your earliest starting date, to katharina.horst@value-balancing.com, attention to Katharina Horst, Senior Manager Governance.